StarHub Selects Tektronix for Performance Management Across GPRS/3G and GSM Networks
Tektronix' Unified Assurance™ Solution to Provide Real-Time Visibility of Customer Experience, Service Quality
PRNewswire
RICHARDSON, Texas

Tektronix Communications, a leading worldwide provider of communications network management and diagnostics solutions, today announced its GeoProbe®, APM™ (Advanced Performance Monitoring), Orion™ and Beamer™ solutions have been selected by StarHub. StarHub is Singapore's second largest info-communication company, offering a full and diverse range of information, communications and entertainment services over its advanced fixed, cable, mobile and Internet platforms. The Tektronix solutions are part of its industry-leading Unified Assurance™ suite of applications for management of next generation converged networks.

Tektronix' solutions were selected to satisfy StarHub's need for a roaming management solution that could enable online monitoring and alarm notification of its GSM and GPRS/3G networks that inter-work with overseas operators' networks for roaming services. Complementing GeoProbe, APM, Orion and Beamer is Tektronix' roaming application, also part of the Unified Assurance suite. StarHub is using the roaming application to track GPRS/3G and GSM activity and performance for all subscribers by inbound and outbound roaming partners. This will aid StarHub in reducing churn, maximizing high value "visitor" revenue streams and improving roaming partner relationships.

"Tektronix Communications' Unified Assurance provides a reliable solution that can be easily integrated into our existing StarHub architecture and is scalable to ensure the highest level quality of service for our customers now and into the future," said David Storrie, Head of StarHub Integrated Network Engineering. "With GeoProbe, StarHub can troubleshoot and analyze problems using a single integrated system, enabling us to take proactive and preventive actions to ensure that the GSM and GPRS/3G network performance levels meet our stringent requirements. And, with the GSM and GPRS/3G roaming management system in place, quality of service can be greatly enhanced, which will lead to greater customer satisfaction and increase of revenue."

"StarHub is deploying a full suite of Unified Assurance applications, giving them an unequaled ability to manage customer service quality," said Doug Dickerson, Vice President, Products, Tektronix Communications. "Not only will this ensure happy customers, it will provide StarHub a strong return-on-investment."

About StarHub

StarHub, Singapore's second largest info-communication company, offers a full and diverse range of information, communications and entertainment services over its advanced fixed, cable, mobile and Internet platforms. Targeting both consumer and corporate markets, StarHub operates a full two-way 3.5G mobile network in addition to its GSM network, a nation-wide HFC network that delivers multi-channel cable TV services (including Digital Cable and High Definition Television) as well as ultra-high speed residential broadband services, and an extensive fixed business network that provides a wide range of data, voice and wholesale services.

Launched in 2000, StarHub has become one of Singapore's most innovative info-communications providers, and the pioneer in 'hubbing' -- the ability to deliver unique integrated and converged services to all its customers. StarHub is listed on the SGX-ST. Visit http://www.starhub.com/ for more information.

About Tektronix' Unified Assurance Portfolio

Tektronix' industry-leading Unified Assurance (UA) network management suite provides integrated, end-to-end performance monitoring solutions for customer, service and network assurance. UA supports a full range of monitoring capabilities across next generation mobile and IP networks, including active test solutions that provide active troubleshooting, provisioning and automated service quality monitoring. The Tektronix solutions quickly identify, localize and quantify service and network issues, giving customers an integrated, end-to-end next generation network.

The GeoProbe product provides network engineers with the information needed to solve network and service problems across technologies, applications and element vendors. APM enables engineers to manage network services by associating network events into functional groups for more focused and effective troubleshooting. The Orion product provides visibility into service delivery performance for the carrier-to-carrier, carrier-to-subscriber, and carrier-to-content provider services. The Beamer product provides visibility into service delivery performance for high-value customers. More information can be found at: http://www.tektronix.com/networkmanagement.

About Tektronix Communications

Tektronix Communications provides network operators and equipment manufacturers around the world an unparalleled suite of network diagnostics and management solutions for fixed, mobile, IP and converged multi-service networks. This comprehensive set of solutions support a range of architectures and applications such as LTE, fixed mobile convergence, IMS, broadband wireless access, WiMAX, VoIP and triple play, including IPTV. Tektronix Communications is headquartered in Richardson, Texas. Learn more about the company's test, measurement and network monitoring solutions by visiting http://www.tek.com/communications.

Tektronix is a registered trademark of Tektronix, Inc. All other trade names referenced are the service marks, trademarks or registered trademarks of their respective companies.

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SOURCE: Tektronix Communications

CONTACT: Carol DeMatteo of Tektronix Communications, +1-469-330-4588,
carol.dematteo@tektronix.com


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