Tektronix Sentry Wins a FierceCable Fierce 15 Award
Sentry Recognized as Outstanding Cable Product for Audio Loudness Monitoring Capabilities

BEAVERTON, Ore., November 9,  2010 – Tektronix, the leading provider of digital content monitoring solutions, today announced that the company ’ s award-winning Sentry ® digital content monitor is one of only 15 products, and the only video network monitoring solution, selected in FierceCable's inaugural Fierce 15 award program. The winners, which were chosen by FierceCable's editorial staff, are service providers and vendors that offer standout products or services to the rapidly changing cable television industry.

Sentry was recognized for its advanced audio loudness monitoring capabilities which enable cable operators to identify loudness issues in programming and commercials. This is particularly relevant as excessively loud commercials have been targeted by the U.S. Congress, which is currently advancing the Commercial Advertising Loudness Mitigation (CALM) Act. The CALM Act will require cable operators and other video service providers to ensure that commercials be no louder than the programs they accompany. Sentry is the only product today that can monitor hundreds of channels in real-time, enabling video service providers to comprehensively and continually monitor their entire channel line-up to identify loud commercials.

The Fierce 15 is the most recent industry accolade for Sentry, which has been recognized in nine award programs so far this year.  Sentry is the cable industry's most advanced content monitoring solution, used by nine of the 10 largest U.S. cable operators to help identify, diagnose and repair video and audio errors that degrade the viewing experience.

“It’s been a fantastic year for our video monitoring solution, being recognized not only in awards programs for advanced audio monitoring capabilities, but also by customers who have come to rely on it as they tackle the loudness issues that have frustrated viewers for years,” said Eric Conley, Vice President Video Network Monitoring, Tektronix.  “Our customers know that when they work with us, they are getting the best quality of experience solutions on the market today.”

Read more about Sentry, and the other honorees in this year's FierceCable 15, here: http://www.fiercecable.com/special-reports/fiercecables-fierce-15-2010.

About the Sentry Monitoring Solution

Sentry is a comprehensive content monitoring solution for cable, telecom, IPTV and other video service providers. Sentry enables the early detection, diagnosis and repair of video and audio errors (i.e., video freeze, macro-blocking, loss of audio, etc.) whenever or wherever they occur in the network, so service providers can deliver services with excellent quality, thus ensuring an optimal quality of experience (QoE) for subscribers.  Sentry accomplishes this through its unique combination of unprecedented visibility into network anomalies at the IP and MPEG layers, scalability to monitor every program in the network and its real-time, 24/7 operation.  Sentry is proven in deployments with service providers worldwide, including nine of the top 10 U.S. cable operators.

For more information visit www.mixedsignals.com or call 310.227.8620.

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About Tektronix

For more than sixty years, engineers have turned to Tektronix for test, measurement and monitoring solutions to solve design challenges, improve productivity and dramatically reduce time to market. Tektronix is a leading supplier of test instrumentation for engineers focused on electronic design, manufacturing, and advanced technology development. Headquartered in Beaverton, Oregon, Tektronix serves customers worldwide and offers award-winning service and support. Stay on the leading edge atwww.tektronix.com.

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